Tour and Cruise
Additional Revenue - Onboard
Cruise lines will experience loss of revenue due to the aggressive pricing in the COVID-19 context. Technology can play a significant role in bringing the right offers at the right time to passengers, thereby increasing the revenue share per passenger.
Technology Solutions for Additional Revenue - Onboard
Promote more spend onboard while ticket rates are still low
Easy access to purchase products and services onboard with guest mobile apps/digital concierge
Specialty dining and reservation with a fee
Encourage purchases with rewards and redemption – accumulate points etc.
Proactive sales through personalized offers based on past customer purchases