COVID-19: Tour and Cruise Roadmap to Recovery
The wellbeing of employees and customers is foundational to any cruise line’s recovery process. Global crises require us to rethink established processes intended to keep passengers and teams safe and put into place best practices that mitigate the spread of disease. For cruise lines, the challenge is compounded since they need to review these practices at various touchpoints such as:
In these unprecedented times, most travel providers need to optimize costs to ensure business operations sustainability. Cruise lines can look forward to cost optimization opportunities without compromising on service levels by leveraging technology and digital transformation initiatives. This can guarantee that in the coming days, as cruise lines resume operations and prepare for the new normal, they also emerge much stronger from the COVID-19 crisis.
The COVID-19 pandemic has not only disrupted cruise line operations but has also forced them to rethink their business models. Reduced passenger volumes will not maintain the traditional revenue streams they require. Adapting processes and technologies can accommodate cruise lines as they look to steady their revenue streams.
Cruise lines worldwide have lost billions of dollars since the arrival of the COVID 19 pandemic and now face a recovery that could take years. As some regions begin to open up their economies, even while others remain in lockdown, managing a cruise lines' risk, while making their first tentative steps toward recovery, is crucial to long term success.